Sell Your Audemars Piguet in London
We buy Audemars Piguet outright and take it in part-exchange, from Hatton Garden. Send the reference, the year and photographs of the case and bracelet, and you will have a no-obligation figure back the same day.
Almost every AP that comes across the desk is a Royal Oak, and the Royal Oak is unusually condition-sensitive for a sports watch. The whole design rests on the contrast between brushed surfaces and polished bevels — so where a scratched Submariner is simply a scratched Submariner, a Royal Oak that has been polished flat has lost the thing it is valued for. Condition is not a deduction here so much as a category.
What moves the number on a Audemars Piguet
Bevels and brushing
Sharp, crisp bevels on the case and bracelet links, with the brushing still directional, are worth a great deal. A well-meant polish that has softened those edges cannot be undone, and the market knows it.
Dial and reference generation
Grande Tapisserie versus Petite Tapisserie, and the exact blue, grey or black, all move the number. The 15202 'Jumbo' ended production in 2022 and trades on its own terms; 15400 and 15500 are separate markets again.
Bracelet integrity
The integrated bracelet is part of the case, and stretch across the links is both visible and expensive. Send a photograph of the bracelet held horizontally — it tells the desk more than the case photograph does.
Factory setting versus aftermarket
A factory diamond-set AP and an aftermarket-set AP are not comparable, and the difference is worth stating up front. We authenticate either way; an aftermarket set is simply valued as what it is.
Audemars Piguet references we buy
Not a complete list — we buy the whole catalogue. These are the ones the desk is asked about most.
- Royal Oak
- 15202, 15400, 15500, 15450 and 26331. Reference and dial colour set the market.
- Royal Oak Offshore
- Valued on size, dial and strap. Complete sets with spare straps do measurably better.
- Code 11.59
- A younger market and a more variable one. Bought, and priced on the individual piece.
- Millenary
- The oval case. A narrower audience, so provenance and completeness matter more.
Box, papers and provenance
AP warranty cards and the outer packaging both count. So does an AP service invoice — the manufacture's own restoration work is documented and is read as provenance, provided the case has not been re-finished in the process. If your watch has been back to Le Brassus, send the paperwork with it.
None of it is a condition of sale. A watch with no box and no card is still a straightforward sale, and we would rather tell you what the paperwork is worth than have you assume it is worth nothing — send the details and you will have both figures.
FAQS
Bring it to a desk that will look at the bevels rather than just the reference. We are in Hatton Garden, we authenticate in-house, and we pay by bank transfer the day an offer is accepted. A general buyer will often price a Royal Oak as a steel sports watch, which on a sharp, unpolished example leaves money on the table.
Yes, and more than on most watches. The Royal Oak's value is bound up in the contrast between its brushed tops and polished bevels, and a general polish rounds those edges permanently. If yours has never been polished, that is a selling point worth stating.
Yes. The card and packaging move the figure rather than decide the sale, and we will show you the difference before you commit.
No obligation
Get a figure for your Audemars Piguet
Send the reference, the year and a couple of photographs. No obligation, and no pressure if the number is not what you hoped.